Not content to let Sprint and T-Mobile steal their thunder, U.S. carriers AT&T and Verizon have launched their own promotions in which customers can potentially get a free iPhone 7 after trading in an older device.

Source:: Apple Insider

The iPhone Upgrade program is intended to give people the ability to get Apple’s new phone every year, shortly after release. Problems with the pre-order process overnight are leading people to question why they signed up for the program.

Source:: Apple Insider

In the U.S., Apple has temporarily called a halt to in-store shopping reservations for the iPhone 7 — but those will reopen at 8 a.m. on Sept. 17, potentially giving people who missed launch-day preorders another shot at getting a device within the next two weeks.

Source:: Apple Insider

Apple made something of a fuss about the iPhone 7’s new “jet black” color during this week’s press event in San Francisco, going into depth about the nine-step process needed to achieve that look. Here’s how it’s accomplished.

Source:: Apple Insider

AppleInsider readers looking to offset the cost of an Apple Watch Series 2 by selling their first-generation Apple Watch can use an exclusive coupon code this week to add an additional $10 to BuyBackWorld’s industry-leading cash payouts. Plus, an extended price lock lets you hang onto your watch till halloween.

Source:: Apple Insider

This week on the AppleInsider podcast, Daniel Eran Dilger tells Victor Marks about Apple’s big keynote, and details hands-on impressions with Apple Watch Series 2, iPhone 7, AirPods and more.

Source:: Apple Insider

Apple Senior Vice President Phil Schiller may claim that the battery in the iPhone 7 Plus is the best yet, but the same does not hold true for the iPhone 7. According to Apple’s own testing the smaller iPhone SE beats out the iPhone 7 by an hour when accessing the internet on LTE.

Source:: Apple Insider

As scheduled, Apple’s iPhone 7, iPhone 7 Plus and Apple Watch Series 2 went up for preorder early Friday in nearly 30 territories around the world, including key markets in North America, Europe and Asia.

Source:: Apple Insider

Apple’s online storefront and dedicated Apple Store app went down at around 5:50 p.m. Pacific on Thursday as the company makes preparations for a rush of iPhone 7 and Apple Watch Series 2 preorders.

Source:: Apple Insider

Apple has agreed to open a store-within-a-store concept at Macy’s Herald Square flagship location in New York, with the deal also granting the department store chain access to Apple Watch Series 1 and Series 2 in time for the holiday shopping season.

Source:: Apple Insider