By news@appleinsider.com (AppleInsider Staff) Aired during Apple’s “One More Thing” special event on Tuesday, a new “Behind the Mac” ad showcases notable figures who use the platform to create music, television, movies and more.Like past “Behind the Mac” campaigns, today’s spot runs just over a minute in length and features celebrities, musicians, journalists and other content creators who rely on Mac for work.Set to Raury’s “Take Back the Power,” the ad transitions between photographs and video clips of Kendrick Lamar, Gloria Steinem, Billie Eilish, RuPaul, Tarana Burke, Spike Lee, Stephen Colbert, Takashi Murakami, and Saul Perlmutter. They are all seen using Mac — typically some ilk of MacBook — as they work on their respective projects….
By news@appleinsider.com (Malcolm Owen) Apple’s new M1-based MacBook Air could be the next portable workstation for Mac users, but how does it measure up against the long-standing Intel-based version? We compare the specifications between the two lightweights.The new MacBook Air is very similar to the old MacBook Air, at least externally.The …
By news@appleinsider.com (William Gallagher) While Apple was touting the improved graphical capability of the new Apple Silicon Macs, they neglected to mention during the event that the M1 chip does not support eGPU technologies.A MacBook Pro with an external GPU.AppleInsider has confirmed that the new Apple Silicon Macs based on the M1 processor will not support any external graphics processing units. This means the new …
By news@appleinsider.com (Stephen Robles) On this special episode of the AppleInsider Podcast, we recap Apple’s “One more thing” event including the new M1 Apple Silicon chip, a new 13-inch MacBook Air, Mac mini, and 13-inch MacBook Pro.Apple’s M1 chip powering the new MacsToday, Apple announced its first …
By news@appleinsider.com (Mike Peterson) John Hodgman, the co-star of Apple’s popular “Get a Mac” ad campaign, returned during the company’s Nov. 10 keynote to portray a PC criticizing the new …
By news@appleinsider.com (Malcolm Owen) Apple will be releasing macOS Big Sur on Thursday, enabling existing Mac owners to upgrade to the new version of the operating system ahead of the release of the new M1-based Mac range.Announced after the reveal of the M1 chip, the new Mac mini, MacBook Air, and 13-inch MacBook Pro, Apple will be providing macOS Big Sur’s update for download from November 12. The download will be free to all users, as usual.The release takes place almost two months after Apple issued iOS 14, iPadOS 14, tvOS 14, and watchOS 7, with it undergoing an extensive beta-testing period. It has undergone ten rounds of testing, with the release candidate issued on November 5….
