Monthly Archives: April 2021

Google starts funneling Chrome users into groups to ease targeted advertising

By news@appleinsider.com (Amber Neely) Google plans to eventually abandon third-party cookies and move to a new method of collecting data on users in aggregate to assist in targeting ads — and it has automatically opted in an unknown number of users to the beta test.Until now, most advertising has been made possible by third-party cookies, which are capable of tracking users across the internet to serve them relevant ads. The practice is invasive, and many users have begun figuring out ways to get around them.For some users, this can be as simple as utilizing browsers with built-in tracker blockers, like …

Source:: Apple Insider

      

Apple’s ‘A Day in the Life of your Data’ update includes new advertising explainers

By news@appleinsider.com (Mike Peterson) Apple has updated its “A Day in the Life of your Data” report to include new information about ad auctions and attribution, as well as some of Apple’s own ad privacy endeavors.Credit: AppleThe April 2021 version of the report includes a minor content update with some text changes throughout. However, it does add additional details about the advertising industry in an easy-to-digest format for readers….

Source:: Apple Insider

      

‘Falcon and Winter Soldier’ villain may have been inadvertently unmasked by Apple

By news@appleinsider.com (William Gallagher) As Disney+ viewers wait to learn who “The Power Broker” really is in “The Falcon and the Winter Soldier,” some of them believe they know the answer — because of a tiny piece of Apple-related trivia.”The Falcon and the Winter Soldier” on Disney+Consider yourself warned — the following is going to include potential spoilers for the Disney+ hit “The Falcon and the Winter Soldier” miniseries. This Marvel Comics show is currently three episodes into its six-part run, and its record-setting audience wants to know who the mysterious “Power Broker” is….

Source:: Apple Insider