MLS Season Pass sets new viewership record highs with Messi’s debut

By news@appleinsider.com (AppleInsider Staff) Apple now holds the MLS Season Pass record for the top three most-watched matches, almost certainly due to Major League Soccer’s acquisition of Argentine soccer superstar Lionel Messi.MLS Season PassOn Thursday, Apple announced that it had set a new record for MLS Season Pass viewership for the week of July 19 through July 26. …

Source:: Apple Insider